I first saw it as ‘coop’ and immediately thought, ‘hell yes, I’d support a community-owned coop, but only if there were lots of fluffy chickens and a 24/7 camera on them’.
Then I realized what you really meant. Which I’m also not opposed to, if it was set up well.
On a more serious note, I do think it’s kinda dumb that local attractions have to pay to be on those signs. You’d think it would be more of a community funded thing to encourage more tourists.