Why are you reading this? Go do something worthwhile.
Subway spent a long time and a lot of marketing money training their customers that a sandwich should cost $5 and taste fine. Not great, but fine. But then the doubled the cost and halved the quality. They spent years teaching customers to avoid the sandwich they now serve.
Little Caesars had a similar problem, but instead of doubling the price, they raised it $1. Cheap pizza for $5 is fine, and cheap pizza for $6 still feels fine.
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I like to frame Mr. Beast in the context of the NFL.
The Super Bowl had 123 million viewers this past year. A 30 second ad slot costs $7 million. This is something we can all wrap our heads around. It’s a big deal, and that’s a lot of people.
Mr. Beast puts out a video about every 2 weeks. Most get more viewers than the Super Bowl. Some almost double. If every video he makes essentially prints him $20 million in ad and sponsor revenue, I wouldn’t be surprised.
That’s why he can give away $1 million in a video.
One of my favorite books is called Inherit the Stars.
Mankind is starting to reach out into the solar system, but finds a man on the moon entombed in a space suit, and he’s been dead for 50,000 years.
It’d make a pretty good movie, 2 hours tops.
It does one of my favorite things, by strongly blending two genres: mystery, and sci-fi. A sci-fi show, movie, or book that’s purely sci-fi is rarely good. Same goes for fantasy. Season 1 of Game of Thrones is good because it’s primarily a mystery/drama story in a fantasy setting. A New Hope is great because it’s a western, coming-of-age story in a sci-fi setting. Rebel Moon is garbage (for many reasons) because it’s pure sci-fi schlock with no nuance.