Just something MAGA-people seem to have a hard time with sometimes. Probably not as much when Americans are speaking to themselves, but as a non-American, sometimes it’s challenging to get “those people” to admit that there is indeed anything wrong with the US. As in they won’t accept a single criticism, and will loudly proclaim “America is the greatest country in the world”, while wearing a “Make America Great Again” hat, which for me pretty explicitly means America isn’t great, if it has to be made to be such again.
They actually took it from Reagan. But you could still maintain the same arguments, even though the times were a bit different. The “Again” is always a bit of a questionable part. “Make America Better” isn’t as aggressive in the goal, but it’s more honest and broad in who and what it’s referring to. I’d rather have some solid ideas than a slogan, any day.